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Sussex County Community College

Marketing Strategies for Business Success
Tuesday, August 05 2008, 6:30pm - 9:30pm

Failure to define your target markets will cost you money—and maybe your business. This workshop will show you how to successfully define, target, and reach the markets for your products or services. You will learn how to develop an action plan based on market research and tactics which target your markets. Targeting your markets with the right methods gets results. Topics covered include:
* Making strategic marketing decisions on how to sell your products/services
* Wisely allocating funds to implement marketing goals
* Capturing the market through appropriate advertising and publicity
* Building customer loyalty
* Measuring results on promotional efforts and more.
Fee: $70
To register: Call SCCC at 973-300-2140
Location: SCCC, One College Hill, Newton, NJ 07860
Contact: Jaci Teune (jteune@sussex.edu)

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